What is “The Pink Line” and Who Does It Benefit?
Michel Sproles, businesswoman, mother, and wife of Philadelphia Eagles Running Back Darren Sproles, has launched a new charitable component to her highly successful 7 Image Premium Indian Hair Extensions called, The Pink Line. Michel Sproles, who was diagnosed with Stage 0 Breast Cancer in 2012, established The Pink Line as the philanthropic element to her 7 Image Premium Indian Hairline to help raise awareness, especially among African-American women, on the importance of the early detection of breast cancer through Mammograms and other healthcare screenings. Early detection saves lives and saved Michel Sproles’s life. A portion of the proceeds from The Pink Line sales will be used for making FREE wigs and hair units for breast cancer patients undergoing chemotherapy. In addition to making hair units, The Pink Line proceeds will go towards hosting FREE Breast Cancer Awareness outreach events and providing medical screenings in underserved communities such as South Central, Watts, and Compton. During the Inaugural launch event Saturday July 19th, The Pink Line will provide gift bags including accessible resources for free Mammograms and MRI’s.
The Pink Line is partnering with healthcare entities to raise awareness among African American women on the importance of the early detection of breast cancer. Celebrities Eva Marcille (actress / model), Angell Conwell (The Young & The Restless), Meelah Williams (R&B Divas Atlanta), Emily B. (Former Love & Hip Hop NY) RaVaughn Brown (recording artist), Miss Diddy (entertainment promoter) and Shondia McFadden (Breast Cancer Survivor), joined Michel Sproles for The Pink Line Campaign photo shoot Monday June 23 as supporters of bringing awareness. Sproles’ goal with The Pink Line campaign is to reach the younger African American demographic and encourage them to be proactive with their healthcare.
To use the beauty industry as a tool to empower and educate women about the importance of proactive healthcare.
To ingrain in women that early detection saves lives and to provide accessible resources for free Mammograms, MRI’s and other healthcare screenings.